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Monday 26 June 2023

Dynamics NAV to Dynamics 365 Business Central Migration: Things you should know


Legacy systems are not sustainable for changing world dynamics. How we operate and do business is rapidly evolving and requires a deft technology partner to keep pace with it. Enterprises relying on Microsoft Dynamics NAV must move to the cloud and upgrade to its latest version, Microsoft Dynamics 365 Business Central.


Monday 22 May 2023

How Can Your Business Generate More Clients via Social Media?

 


Social media lead generation is a critical part of every marketer’s digital marketing strategy. With over 2.4 billion active social media users, all your prospective customers can be found on these platforms. With these figures increasing exponentially, promoting your business on social media can significantly increase your brand reach. 

The realm of social media is constantly evolving and so are the trends. Platforms like Facebook, Instagram, TikTok, Snapchat, LinkedIn, Pinterest, YouTube, Twitter, etc. have their unique USPs and draw audiences of their niche. Social media marketing is all about meeting your target audience and interacting with them to increase your brand awareness.


Wednesday 5 April 2023

Why is a Mobile App a necessity for your online business in 2023?

 


“Is my business in need of a mobile app?”


This is a question that businesses are bound to ask at least once in their digital transformation journey.


More and more small and medium-sized businesses are opting for mobile apps to capture audience attention and service them better. Mobile apps constitute an integral part of our lives. From purchasing groceries to shopping for furniture, everything today is done through a mobile app. Companies with dedicated apps are more resilient when it comes to taking their digital marketing efforts to the next level.

 

Thursday 23 March 2023

101 of Building an International eCommerce Brand



Are you thinking of charting the global waters with your eCommerce brand? The pandemic has already shown the massive reach of an eCommerce brand even in tumultuous times. The international consumer market is expanding at a rapid speed. The increasing consumer consciousness coupled with the presence of online platforms facilitating business across borders provides a range of opportunities that a brand must explore.
 

Friday 20 January 2023

Analyzing the Future of Magento in 2023


Acquired by Adobe in 2018, Magento is one of the most popular eCommerce platforms globally. Magento is a versatile eCommerce platform supporting a wide range of global businesses. With cutting-edge technology and version upgrades, Magento has grown to be a leading market adapter.


Wednesday 16 November 2022

Role of Organic SEO in Increasing the Visibility of your Online Store


Organic Search Engine Optimization (SEO) is a crucial part of digital marketing and gives a powerful leg up to an eCommerce store. The right SEO marketing strategies can set your business in the right direction and catapult your existing marketing efforts. In this highly-competitive tech-savvy world, white-hat SEO techniques can sustainably grow your business.


Friday 21 October 2022

Top 7 SEO Practices You Must Avoid For Your Website


We all have come across sites that follow lousy SEO practices, that do more harm than good. Some businesses walk the extra road (read unwanted) to improve their site performance. While some marketers readily employ these techniques, others dabble in malpractices due to a lack of knowledge. 


SEO practices are ever-changing. What worked yesterday, maybe redundant today.