Online eCommerce retailers migrate their stores to other platforms to improve functionality, and performance, deliver better customer experiences and drive sales and growth. At the most basic level, it is about the migration of data from one online store to another. For many businesses, the online platform they operate on offers basic or rudimentary features that may no longer suffice as they scale. An obsolete platform can harm your business and set you behind. Migration is a big task that takes sustained time and effort. Migrating to another platform will change your entire eCommerce site, admin navigation, site design, performance, functionality, and much more.